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By Andy Mouncey, Sep 17 2019 11:12AM

Red Bull Amaphiko Academy
Red Bull Amaphiko Academy

RedBull - they of energy drinks with gravity-defining aspirations - have a global program that supports social entrepreneurs: People who have creative ideas to help solve the big problems in the world and make a difference to the lives of others.

Around this time last year I was invited to attend one of the 3 Amaphiko Connect UK gatherings in Bradford and despite my shy retiring demeanour I found I stood out for a number of reasons: Baldest, oldest - and the only one not using a phone as a watch.

I figured if I wanted to hook into an existing network where Sport For Development was seen as just normal I might as well go big and global. Our boys were sadly brought back down to earth when they learned that Daddy wasn’t actually going to work for RedBull and therefore wouldn’t have Danny MacAskill’s email address on tap - and they were too young to consume the product anyway (sigh).

RedBull and I have been back and forth since then. I have done an inspirational bit for one of their London-based teams and we now have a commitment to put together a short film on my prison work. (Just need to get some then, Andy doncha).

In the meantime I have shared some of the stuff populating my insides with the big world on the outside in the form of an interview.

Go forth and give wiings to the world, people!

By Andy Mouncey, Sep 3 2019 06:24PM

Breaking In

So you think it’s hard breaking out of prison? You want to try breaking in.

This is what it takes for a new social enterprise with One Big Idea to get going in our Justice sector – as lived by Andy Mouncey of Run For Your Life CIC www.runforyourlife.org.uk

Timeline To Date

2012 First invitation to a Category C prison. Project pulled pre-start

2013 First short pilot delivered (unpaid) at a Cat D prison

2014-16 More testing – more pilots – still no ££

2016 RFYL Conception. Doors open–doors close-funding bids/rejected

2017 RFYL Community Interest Company incorporation. Doors open-close/bids (sad face)

2018 Doors open–close/bids etc: Getting boring now. Still no ££

2019: Too far in to give up – so it’s this year or bust

The Numbers

Funding Bids Written & Rejected: 21

Times I’ve Honestly Thought About Quitting: 4

Times My Wife Has Given Me Permission To Quit: 2

Drifting, Doldrums & Tambourines

I’d not been idle in the months after the Stafford pilot – really I hadn’t: Buoyed by that success I was pitching, sharing, telling, meeting, bidding, networking, asking…Interest was there, commitments were given – and then those commitments wobbled and deadlines started stretching.





Here we go again…

And that’s WITH latest Proof Of Concept in my back pocket.

Meanwhile the Big Picture indicators of prison life continue to slide:

Self Harm: UP (again)

Self-inflicted Deaths: UP (again)

Assaults (prisoner on staff and prisoner on prisoner): UP – again (and frighteningly so)

Provision of Purposeful Activity Time: Two thirds of prisons missed the target

Number of Older Prisoners: UP (a lot)

Amount of money spent by government on a prison place: DOWN (again)

We continue to send more women to prison for non-violent offences

We still have the highest imprisonment rate in Western Europe

Oh yeah – and Ministerial Turnover – which translates to Time On Task to do anything remotely meaningful: Defying description

(Source: MoJ Safety in Custody Quarterly Bulletins, Chief Inspector of Prisons Annual Report, Prison Reform Trust)

And just in case you thought that was all too peachy here’s the real bad news that many in the sector feared was coming from the latest custodian of the keys to Number 10 – (though by the time you read this…)

1. The evidence-based reforms to short-term sentencing to be scrapped.

(Evidence: It just makes the problem – reoffending – worse).

2. More prison places are to be made available.

(Evidence: If you just create more prisons/places you look for people to fill ‘em with…which makes the problem – reoffending – worse).

And all this from a bloke who went to a school that purports to prepare men for a life of public service and who likes to use big words and archaic language to make us think he’s really clever.

And here I am with an innovative and now proven solution to a problem that is still getting worse and will ultimately affect us all.

‘Cos here’s the kicker:

Most of the 83,000 or so people in our prisons will be released – and that could be to a neighborhood near you.

So whaddaya want: You want ‘em to play by the rules or..?

Seven years in, 21 failed funding bids, countless hours and miles on the road and two Proof Of Concept pilot programs with support from leading authority figures in the sector…

And still nobody’s buying.

What - in the name of all that is holy - is it going to take for me to make this F**kin’.



‘Cheer up.’ Said Anne Fox CEO of Clinks www.clinks.org who have been just bloody brilliant with me. ‘Most people trying to work this sector just give up - and of those of our members that do don’t hardly any work in the prison system. You’re just a great example of why that’s so – ‘cos it’s so flippin’ hard!’

Marshaling my motivation and very mindful of the Kebbell monies heading my way (see blog) I promised myself one last flurry of activity before throwing my toys out of the pram at the end of June:

One more grant bid.

A first pitch for a prison contract via the new MoJ tendering portal.

Three more proposals to three more prisons where I had invitations extended.

Three new in-person meetings in The Big City with two potential partners and one potential advocate.

As I write this I have no news to share on the pre-summer flurry.

I’m as certain as I can be that it wont be The Final Flurry – but it has taken yet another frank and searching discussion with Mrs Mouncey to get me OK with picking this up again:

What’s really changed?


Is the problem still there?


Do you still believe in your solution?

F**k, yeah.

So what’s your problem then?


What my problem actually was was being OK – again – with playing second fiddle in the family breadwinning stakes.

And to continue to be OK with playing second fiddle for a few more months to come.

Or as the shy, retiring family-friendly comedian Chris Rock puts it: ‘Sometimes you just got to be cool with playing the tambourine to her lead guitar.’

‘Cos that’s a partnership, man.

By Andy Mouncey, Aug 5 2019 02:08PM

‘Ohmygodohmygodohmygod it says he’s leading – that can’t be right, can it?

Is this thing working right? Steve…?’

A somewhat flustered Charlotte looks across to our friend Camper Van Steve who is also bent over his phone dot watching the live tracker with a furrowed brow while our boys start to wonder what all the fuss is about.

‘Yep – same here: He’s leading…’

5 miles in and Husband is indeed at the business end.


Meanwhile I was having a happy time completely oblivious to the fact that I was apparently leading. I’d worked my way through to the front but I could still see a couple of figures ahead as we climbed to the high point of the first stage and as far as I was concerned that was the lead. This year the first 60miles were all about a rehearsed Pace – and wherever that put me was wherever that put me. Position would come later.

By Andy Mouncey, Aug 1 2019 02:15PM

So…Project Be Un-Pissed did indeed happen last weekend so while I craft the full bells and whistles version here is something to whet your appetite.

Race Video (6min)

‘Mum - I’m bored!’ There’s a lot of waiting around for family...

Andy at the finish line video hopefully this link will work, it's facebook so may not...

‘What the f**k just happened?’

2011 Reunion: 1st and 2nd place from the 2011 race - Terry Conway has just finished 3rd in the 50 right after I’ve staggered in

By Andy Mouncey, Jul 8 2019 09:27AM

Despite the dearth of running-based posts here recently I can report that there has actually been some running-based stuff happening.

Quite a lot actually.

And quite seriously.

It’s just that I’ve kept it under the counter till now.

But now we’re into July and that means less than one month to go to the Montane Lakeland 100 And given I’m still pissed after last year’s result (see blog) it was almost inevitable that I’d be on the start line again.

Mission: Be Un-Pissed.

It’s taken 3 months to get into shape to be able to handle the training – then 2 months of ‘proper’ training, and I’m currently halfway through the final month of some serious boundary-pushing. There’s been no racing to look forward to this time - it’s been a simple project of two halves:

Get The Work Done

Sort The Shit Out That Sabotaged Me Last Year

Brutal Simplicity

Some changes to my approach from last year have meant that since May my training diet has focused on four Hero Workouts in rotation – monotonous, bloody challenging and all solo against the clock and that means nowhere to hide. And I’m still working with a coach so I also have to hand my homework in.

Here’s an insight into two of those four:

Hero 1

This one can be described as Up-Over-Out & Back. It clocks in at 18km with 885m of climbing up and over one mountain and takes me between 4 hours and 2 ¾ hours depending on mode of travel and load carried.

Three of those variations are:

1. Hike with heavy load using poles – for me that’s 20-25kg

2. Hike with a lighter load of water filled bottles dumping the load at the summit so I can run free on the descent before loading up at a stream on the other side for the return trip

3. Speed hike-run combination unloaded where I’m hiking the steep stuff and running the gentler slopes

All done at maximum sustainable effort – and all done using my car as a base.

I’ve simply been adding Legs and getting more race-specific over time so that now this one has become a delightfully fun way to spend a whole day – or an afternoon and evening. You can guess the hardest bit: Getting my ass out the car after a nice cup of tea and a very civilized sandwich to go face the mountain once again…

Hero 2

Ah yes – the one I’ve been stuck on.

A single loop taking in one mountain as a long flat approach, a climb up, a ridge run to the summit, a plummeting stepped rocky descent and then flat along the valley to link it all up. It comes in at 12km and 460m of climbing and I’ve run it periodically since 2008 – which means I’ve records going back over 10 years and a pb nearly as old at just under 63mins.

My ‘could I really?’ goal for this loop was actually set 3 years ago during a bout of ‘How would I know I’m in shape to race a big ultra? brain dump: Run four consecutive loops broken by a short recovery at maximum sustainable pace all within 90 seconds of each other.

Without dying.

No car as base this time as the start-finish is a short run away from the road so I stash some refuel supplies in a wall out of reach of foraging sheep.

May 10 rolled around and I’d finally – after some days tying myself in knots - summoned enough courage to go for my first double loop:

Loop 1: 67-05

Recovery: 10min

Loop 2: 67-55

Monumental confidence boost!

Three weeks later I went again – this time the goal was to repeat with half the recovery time. I came home with 66-16 and 66-18 either side of a 5minute recovery. Upwards and onwards it would appear we were going.

Then I changed my programming mix as the second half of June rolled around and promptly got stuck. Hero 2 was now the final session of the week AND came the day after a programmed long day in the hills.

I would be going into it more tired.

That was all deliberate – but I’d not appreciated how much more difficult this session became as a result of those changes - and that if I wanted to avoid the weekend crowds on this very popular mountain I’d have to be up at 4.30am to start running by 6.

June 16th and I try for 3 loops. I have doubts pre-start and in the end delivered my own self-fulfilling prophecy. The numbers told the story and hinted at the cause:

Loop 1 in 78-20 / 5min rest / Loop 2 in 78-42

Despite seriously upping the effort level on the second one I just couldn’t move any faster – and that’s a straight fuel/depletion thing: I need to be getting more in me through the week AND take more on during the session.

Two weeks later I go again from a stupidly early start and this time while more motivated I know the odds are stacked. My long day the previous day in the hills had been delayed so I’d not started till late morning. The goal was 8 hours – done in one of those heat wave days - so that was 7pm. Drive home – eat: But not enough and too late.

This time it was a better pairing – the second faster than the first at 78-20 to 77-50 with a 5min break – but I just didn’t have the juice to work at the intensity required. I figured a third loop would have just been pathetic - when the challenge with this workout was to control it while tired and up the effort level progressively. This came at the end of a big ole week so I took that quietly delighted while wondering what it would take to break out of two loops…

One Week On

I decide it’s way worth loading the dice so I have a fighting chance of completing the triple. I make one programming change so while it still comes after a long day in the hills it falls mid-week instead of at the end. In other words I’ll be fresher and will have the mountain to myself. As it happens my body clock has me up at 4.30am anyway and I’m still harboring doubts as I drive in.

Patience, my young Jedi…

5.30am and the sun is already up on what promises to be a shorts-only session despite the early hour. I grab the refuel supplies and jog out to my very familiar start-finish and secret squirrel hole.

Loop 1 here we come…

I give myself time to ease into it by focusing on the physical cues that has this unit working well:

Keep it light – cadence up – elbows back. Find the flow…

Gradually I settle and start a controlled climb up as the tops of the nearby hills emerge from the cloud so it feels like I’m running on the roof of the world.

Fair enough – as long as you get DOWN from the roof in one piece…

The descent is the crux of this loop. I can usually tell how ‘on’ I am by how smooth I am on the gentler rocky ground off the summit. Smooth gives fast and to do that means swift and sure footwork to dance at speed. I’ve gone arse over tit enough times up here to know that if you fall at speed it always REALLY hurts on the hard pointy stuff.

I’m smooth, swift and sure – blessing the fact that the relatively new steep stone steps put in by the footpath repair teams are dry. The scars of popular use are all around us here in this part of the Yorkshire Dales National Park, and footpath repair schemes are now much more common – and happening on an industrial scale in places.

For those of us who run the fells one of the differences is that it has become way harder to descend safely at speed where paths have been replaced by stepped stone slabs. To make matters even more interesting on this loop, some of the slabs are downward sloping when you descend them – and are lethal in the wet. It all adds up to precious seconds and even minutes on your personal bests!

But on Loop 1 I’m down safe and trying to hit cruise control along the valley. I stop the clock at 71-44.


5 minutes and straight into Loop 2. I need to be faster and not that much faster so the trick is where to obviously kick it up a gear. The answer to that is the first section – and some of the climb.

Half way round nearing the top of the climb and I know I’ll make a third loop. While the effort has definitely gone up everything is still very much in the green. Once more I’m swift off the top and don’t put a foot wrong on the decent. The clocks stops at 71-01.

Right then – showtime!

Another 5 minutes and this time I’m working harder straight away as I know I have to just to keep the speed over the ground the same as Loop 2. I figure if I can hold this all the way up and descend smoothly for the final time I can REALLY push along the valley to drop the difference.

This is the one that counts, man…

Once again it’s finding that point of maximum sustainable effort without going mental and tipping over the edge. In my head what that DOESN’T mean is 70 minutes of effort. What I’ve adjusted it to is around 40mins of big effort, 20mins of big concentration and a little less effort (on the descent) – and 10mins balls to the wall.

C’mon! You’re f***in’ doin’ it!

‘Nothing wrong with a little positive stroking now and again.

I stop the clock on 71-23.

Part of me registers that’s a measly 25 seconds shy of the reduction I was really after.

Part of me doesn’t give a flying f***.

F*** that boll***s! I’ve just done 3 f***in’ laps!

‘And that’ – as I suspect they say on the shooting range – ‘is one hell of a cluster.’

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